Overview
Brand Launch
Solutions
Set your new brand up for success.
You can’t create an impact with a new development or property relaunch without the foundation of a solid brand. Let us help you craft a brand that tells a story and sets the tone for all your marketing. Then, make a lasting impression with a consistent visual identity across a variety of collateral. Our team takes the time and care to be sure your brand and message are carried consistently through every piece and your call to action inspires the desired response.
The Data
The facts about
strong brands.
Choose the subscription
that best fits your needs.
Essentials
DISCOVERY
We lay the foundation for your brand with your market, your competitors, and your audience in mind.
NAMING & TAGLINE
Utilizing the discovery phase, we will brainstorm names and taglines that best fit you.
LOGO
Taking the story behind the name, we will begin to incorporate visual elements into a unique mark that solidifies your brand identity.
MINI BRAND GUIDE
The cornerstone of your brand, a brand guide is the defining document that establishes colors, typography, patterns, photography, and logo use cases for all expressions of your brand.
Elevate
DISCOVERY
We lay the foundation for your brand with your market, your competitors, and your audience in mind.
NAMING & TAGLINE
Utilizing the discovery phase, we will brainstorm names and taglines that best fit you.
LOGO
Taking the story behind the name, we will begin to incorporate visual elements into a unique mark that solidifies your brand identity.
FULL BRAND GUIDE
The cornerstone of your brand, this more robust brand guide is the defining document that establishes colors, typography, patterns, photography, and logo use cases for all expressions of your brand.
MARKETING MATERIALS
Our team will create the ultimate go-bag for your team, including a paper system, social media profile art, and printed collateral such as sales sheets, flyers, and brochures.
SOCIAL MEDIA CONTENT (1 MONTH)
Our team will produce pre-launch graphics and one month of branded social content to help establish a consistent presence.
Elite
DISCOVERY
We lay the foundation for your brand with your market, your competitors, and your audience in mind.
NAMING & TAGLINE
Utilizing the discovery phase, we will brainstorm names and taglines that best fit you.
LOGO
Taking the story behind the name, we will begin to incorporate visual elements into a unique mark that solidifies your brand identity.
FULL BRAND GUIDE
The cornerstone of your brand, this more robust brand guide is the defining document that establishes colors, typography, patterns, photography, and logo use cases for all expressions of your brand.
MARKETING MATERIALS
Our team will create the ultimate go-bag for your team, including a paper system, social media profile art, and printed collateral such as sales sheets, flyers, and brochures.
SOCIAL MEDIA CONTENT (2 MONTHS)
Our team will produce pre-launch graphics and two months of branded social content to help establish a consistent presence.
BRAND LAUNCH EVENT CAMPAIGN
To launch the new brand in the market, a reveal campaign and event will be planned based upon the overall strategy and approach to market.
Learn More
Get in
touch
to get
started.
Success Stories
Brand Launch
Case Studies
Case Study: Moontower Lease-Up Campaign
The Challenge Lincoln Ventures, a real estate investment firm, contracted Catalyst for the branding of their new student housing development — Moontower — opening fall 2020 in West Campus by the University of Texas in Austin. The 18-story high-rise is a...
Case Study: The Q Temporary Website
The Challenge Catalyst was contracted to assist in creating a strong brand presence for a new development located in Los Angeles, California. The property is a mixed-use community located within the Warner Center and will include approximately 60,000 square feet of...
Case Study: The Colorfield Temporary Website
The Challenge Mid-City Development is in the process of developing a high-end, boutique-style, 18-unit condo project on Baylor Street in downtown Austin, where the HOPE Gallery used to be located — an internationally known outdoor gallery that served as an art park...
What clients are saying
Our Portfolio
Explore Our
Branding Work
Your brand is a big deal to us. Whether you’re building an identity from the ground up or need a rebrand to reflect your new goals, the Catalyst team takes pride in every detail, from the logo design to the final layout. Need more proof? Check out a sampling of our branding work below.
