by Christy McFerren | May 18, 2016 | News & Events, Student Housing
Marketing Agency Recognized for Effectiveness, Creativity in Reaching Millennials AUSTIN, TX: Catalyst, an Austin-based agency specializing in marketing for student and multifamily housing, was honored at the 22nd Annual Communicator Awards. Catalyst was...
by Christy McFerren | May 9, 2016 | News & Events, Student Housing
Each year, Catalyst creates portfolio-wide campaigns for key time periods — in this case, the kickoff of renewal season on October 1 and a fall campaign. These campaigns have gotten bigger and bigger every year, but one thing is for sure — the hard work is paying off....
by Catalyst | May 6, 2016 | Multifamily, News & Events, Senior Living, Student Housing
What Is Material Design? Material is a form of design that many marketers have begun to embrace in recent years because of its simplicity and effectiveness. The design uses specific tactics that help users understand content better through rules that imitate the...
by Catalyst | Mar 30, 2016 | News & Events, Student Housing
Catalyst’s Cyber Monday Campaign Boosts Leasing Numbers AUSTIN, Texas (March 29, 2016) — Austin-based marketing firm Catalyst has been awarded the Web Marketing Association’s Best Real Estate Integrated Ad Campaign as part of its Internet Advertising Competition for...
by Catalyst | Feb 19, 2016 | News & Events, Student Housing
In case you missed it, our own Jamie Matusek and Christy McFerren were featured on GlobeSt.com in an article about their presentation on Brand Magnetism: Creating a Powerful Brand in Student Housing at the 2016 NAA Student Housing Conference & Exposition....
by Catalyst | Feb 18, 2016 | News & Events, Student Housing
I’ve worked in the student housing industry for almost five years. I started when I was in college as a way to pay my bills while also having a place to live. At first, my experience was very cut and dry — show up to work, give tours, sign leases, go home, rinse,...