by Catalyst | Oct 15, 2019 | News & Events, Student Housing
The Challenge AXIS 360 is an off-campus housing property located in Buffalo, New York, that caters to the student demographic at the University at Buffalo. Upon joining the Campus Advantage portfolio, AXIS 360 had an Online Reputation Assessment (ORA™) score of 58,...
by Catalyst | Oct 15, 2019 | News & Events, Student Housing
The Challenge A total of 44 student housing properties within Campus Advantage’s portfolio needed an extended marketing campaign that would not only drive leasing velocity for the 2018–2019 school year, but also operate as a unique means for them to stand out from the...
by Catalyst | Oct 15, 2019 | News & Events, Student Housing
The Challenge Each year, Campus Advantage implements five major annual campaigns to boost leasing and brand awareness across their student real estate portfolio. Based on the successful move-in campaign implemented two months prior — a strategy designed by Catalyst —...
by Catalyst | Oct 15, 2019 | News & Events, Student Housing
The Challenge As the fall semester comes to a close, students are prepping for exams and working on final papers before their long-awaited winter break arrives. With the excitement of the holidays around the corner, historically, this time of year usually means a...
by Catalyst | Oct 15, 2019 | News & Events, Student Housing
The Challenge Tobin Lofts, a student housing property in San Antonio, Texas, was generating a significant amount of traffic to their website, but faced low engagement due to an outdated website design. Key performance indicators for user engagement were performing...
by Catalyst | Oct 15, 2019 | News & Events, Student Housing
There are a lot of misconceptions surrounding search engine optimization (SEO). For instance, SEO is not a one-time setting, it’s an ongoing process that involves analyzing results and then updating websites, online listings, and link collections based on those...
