by Catalyst | Jun 21, 2017 | News & Events, Student Housing
In case you missed it, Jamie Matusek, President of Catalyst, and Christy McFerren, Senior Director, sat down with Multifamily Executive to discuss the ins and outs of marketing to millennials and how to shift their expectations when graduating students start paying...
by Catalyst | Jun 2, 2017 | News & Events, Student Housing
The Challenge AXIS 360 was a new student housing property in Buffalo, NY, catering to students at the nearby University at Buffalo. As a new development, the property faced a lack of awareness in the market, particularly in online search. Google searches for keyword...
by Catalyst | Feb 13, 2017 | News & Events, Student Housing
Case Study: How a Property Increased Rankings 279% The Luxx is one of the top student apartment options for UT-San Antonio students, but it was nowhere near the top of applicable search engine queries. In other words, apartment hunters didn’t even know this...
by Catalyst | Feb 13, 2017 | News & Events
In an effort to improve the quality of searches for apartment complexes, Google has added some interesting new features to search results that are going to have a dramatic effect for apartment website traffic. Change #1: Apartment Comparison Tables and Charts The...
by Catalyst | Mar 1, 2016 | News & Events, Small Business
At Catalyst, we’ve worked on search engine optimization (SEO) for over 40 different properties across several U.S. markets. While each property and market has their own unique SEO strategies, we’ve been able to narrow down a number of tactics that can have a dramatic...
