by Catalyst | Nov 25, 2014 | News & Events
Let me start by saying that I have a degree in public relations. I got into PR because I had a desire to figure out what gained people’s interest — what inspired them to take action. If you don’t know much about PR, Samuel Scott has put together a simple walk-through...
by Catalyst | Nov 21, 2014 | News & Events
This summer marked the launch of one of Google’s most recent algorithm changes to its search engine: Pigeon. Don’t be fooled by the name. This update shook the SEO world. While other algorithm adjustments surrounding Pigeon such as Panda, Pirate, and numerous other...
by Katie Degutis | Nov 5, 2014 | News & Events
According to inc.com, “One of the most effective new marketing approaches out there is content marketing.” Are you doing it and doing it well? Do you know what it is? Make sure you’re mastering content marketing to further your small business and gain future...
by Christy McFerren | Oct 30, 2014 | News & Events
When a new property is acquired or an existing brand is underperforming or failing in the marketplace, it may be time to rebrand and start fresh — but where do you begin? There are some key factors to keep in mind when you begin brainstorming a new brand to help...
by Catalyst | Oct 30, 2014 | News & Events
On September 25 The Marq, formerly 2040 Lofts, was introduced to the Milwaukee market and broke leasing records, achieving a 21.8% prelease rate from one marketing event alone. To introduce the newly revamped property to the market, The Marq hosted a red carpet VIP...
by Catalyst | Oct 30, 2014 | News & Events
Are you using social media platforms like Twitter, Facebook, and Instagram to market your property? Are you concerned that you might not be maximizing your efforts on these platforms? It might be time to consider integrating new resources into your brand-building...
