by Catalyst | Aug 1, 2019 | Multifamily, Student Housing
This guide will give you a solid foundation to understanding the SEO basics for increasing your brand’s online visibility in Google and other search engines. If you’re trying to increase your position on search engine results pages, you’re in the...
by Catalyst | Feb 13, 2019 | News & Events, Student Housing
The Challenge Each year, Campus Advantage implements five major annual campaigns to boost leasing and brand awareness across their student real estate portfolio. Based on the successful move-in campaign implemented two months prior — a strategy designed by Catalyst —...
by Catalyst | Feb 13, 2019 | News & Events, Student Housing
The Challenge A total of 44 student housing properties within Campus Advantage’s portfolio needed an extended marketing campaign that would not only drive leasing velocity for the 2018–2019 school year, but also operate as a unique means for them to stand out from the...
by Catalyst | Feb 13, 2019 | News & Events, Student Housing
The Challenge A variety of student housing properties within Campus Advantage’s portfolio needed to implement a creative, incentivizing campaign to differentiate themselves against the competition in their respective markets throughout the U.S. with the goals of...
by Christy McFerren | Nov 1, 2018 | News & Events, Student Housing
Reputation management is the forgotten marketing tactic Many student housing companies overlook reputation management as a marketing tactic, but it’s one of the most powerful marketing tools you have. Prospects are looking at what people are saying, so reviews...
by Christy McFerren | Oct 16, 2018 | Commercial Real Estate, Multifamily, News & Events, Senior Living, Student Housing
When you think about disruptive marketing categories, you likely don’t think about real estate as the place to find your next big marketing idea. Yet, three trends in real estate marketing are critical considerations for all marketers today: Brand experiences trump...
