VIDA Social Living

The client owns several properties throughout the Cortland, New York area, but wanted to create a cohesive brand that would represent the portfolio as a whole. To do so, Catalyst branded the portfolio as VIDA Social Living, bringing in a community aspect by connecting all of the properties that are spread throughout the city. In addition to establishing a new brand, Catalyst created a sales sheet, a brochure, social media, collateral, and a permanent website.