Catalyst 10-Year Celebration

Enter Our Giveaway Today to Win a $10,000 Marketing Package!

We’ll help you get somewhere better.

Hi, we’re Catalyst, an Austin-based digital marketing and communications agency specializing in student and multifamily housing. This month, we’re celebrating our 10-year anniversary by taking a look at the past — times of trial and success, questionable style choices, and even more concerning haircuts — and how it’s helped us get to where we are today.

We’ve grown a lot in the past decade, and we’re celebrating by helping organizations like yours transform into an “after” you’re proud of. Just tell us a bit about you and your brand’s “before,” and you could win one of 10 free logo redesigns valued at $1,000, or the grand prize of a complete marketing package valued at $10,000!

See details below.

What’s your story?

Tell us about your brand’s story and we’ll help you write the next chapter with one of 10 free logo redesigns valued at $1,000, or the grand prize of a complete marketing package valued at $10,000!

$10K Marketing Package Giveaway

Catalyst is offering a full rebranding to whoever tells the best story.

The selected winner will choose from the following list of desired/needed branding and collateral totaling up to $10,000 in value. Any overages or desired add-ons can be purchased at the prices listed below.

Naming – $2,500

Catalyst will conduct in-house brainstorming sessions to develop a list of possible name options. Name options will be initially vetted for viability in the market by conducting search engine and domain name availability tests. A list of at least 10 names and their strategic positioning will be presented for selection. The client is strongly encouraged to purchase a legal review* of the full list prior to final selection.

*Legal vetting optional at costs ranging from $800-$1,200.

Brand Sheet – $500

Catalyst will develop a brand sheet to establish core brand standards, including appropriate logo treatments, colors, fonts, patterns, and stock photography based on market demographics (statistical basis included in the brand sheet). This piece will be the controller of the brand and used as guidelines for all expressions of the brand ranging from the website, social media, digital ads, printed collateral, and even interior design. This piece will keep the brand consistent and memorable to the target audience.

Catalyst will make a single revision to each area of the brand sheet for final selection. Subsequent revisions can be purchased for $50 per revision. Revisions are classified as changes to colors, fonts, or pattern or image substitutions. Fully new concepts will be discussed and estimated accordingly.

Logo Development – $5,000

Catalyst will prepare six to eight custom logo concepts with strategic positioning rationale. These concepts will be presented to key stakeholders in context with market competitor logos. Catalyst will make up to two revisions to the top two concepts for final selection. Subsequent revisions can be purchased for $250 per revision. Revisions are classified as minor changes to an existing concept, including font, color, or minor placement changes to visual elements. Fully new concepts will be discussed and estimated accordingly.

Marketing Collateral – $5,000

Catalyst will develop a core set of marketing collateral pieces including an eight- to 12-page brochure, a double-sided sales sheet, a half-page flyer, social media profile art, and a paper system (business cards, letterhead, and envelopes). The look and feel will be designed according to the brand sheet.

Offer does not include printing costs. Requires the use of a brand sheet (designed by Catalyst or provided by client). Catalyst will make up to two revisions to each concept for final selection. Subsequent revisions can be purchased for $150 per revision, per piece. Revisions are classified as minor changes to an existing concept, including copy, image substitutions, or minor placement changes to visual elements. Fully new concepts will be discussed and estimated accordingly.

Templated/Branded Website – $2,500

Catalyst will develop a templated website framework tailored to your business objectives and brand, built on the mobile responsive, SEO-friendly WordPress framework. Initial concepts will be presented in the live development environment in a wireframe format, then fleshed out with custom copy and brand details.

Requires the use of a brand sheet (designed by Catalyst or provided by client). Catalyst will make up to two revisions to each website page for final approval. Subsequent revisions can be purchased for $150 per revision, per page. Revisions are classified as minor changes to an existing concept, including copy, image substitutions, or minor placement changes to visual elements. Fully new concepts will be discussed and estimated accordingly.

 

Logo Giveaway x 10

Ten runners up will be offered a free logo design!

Logo Development – $1,000

Catalyst will prepare three to four custom logo concepts with strategic positioning rationale. These concepts will be presented to key stakeholders for review. Catalyst will make a single revision to the top two concepts for final selection. Subsequent revisions can be purchased for $250 per revision. Revisions are classified as minor changes to an existing concept, including font, color, or minor placement changes to visual elements. Fully new concepts will be discussed and estimated accordingly.

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Press & Media Contact

Brianna McKinney

Bloom Communications

Office: 512-535-5066

Brianna@bloom-comm.com

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