MFE: Reaching Millennials Through Integrated Marketing

MFE: Reaching Millennials Through Integrated Marketing

Selling a sense of community to young renters requires a coordinated call to action. As millennials continue to drive the rental market, Gen Z is poised to rally the market fresh on their heels. And as younger renters continue to flood the rental pool, marketing...
Catalyst Marketing Tactics

Catalyst Marketing Tactics

At Catalyst, we know the importance of reaching your target audience — millennials. There are a few easy things you can start doing today to make sure your marketing efforts are speaking to this audience in a way that will actually drive leads to your door....
Get Valuable Insight with Resident Surveys

Get Valuable Insight with Resident Surveys

There are a few key times throughout the year when you should touch base with residents and find out where you can improve, but did you know that one of those is before they even move in? At Catalyst, we recommend surveying your residents at least three times...
Catalyst’s Cyber Monday and Renewal Campaigns Win Big

Catalyst’s Cyber Monday and Renewal Campaigns Win Big

Each year, Catalyst creates portfolio-wide campaigns for key time periods — in this case, the kickoff of renewal season on October 1 and a fall campaign. These campaigns have gotten bigger and bigger every year, but one thing is for sure — the hard work is paying off....
How Material Design and UX Can Improve Online Leasing

How Material Design and UX Can Improve Online Leasing

What Is Material Design?  Material is a form of design that many marketers have begun to embrace in recent years because of its simplicity and effectiveness. The design uses specific tactics that help users understand content better through rules that imitate the...
How to Prepare for Paid Online Advertising

How to Prepare for Paid Online Advertising

At Catalyst, we offer many digital advertising services for our properties on various platforms, including Google, Facebook, and Instagram. While all services are effective in their own way, they all require different tactics with one common purpose: Generate leases....
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