What’s in a Name: Creating Identities That Resonate

What’s in a Name: Creating Identities That Resonate

It happens to all of us. You’re introduced to someone new, only to get their name wrong moments later (or worse, have to ask again because you’ve forgotten it completely). It may seem like only a name, but to that person, it’s their entire identity — a summation of...
How to Create Effective Social Media Ads

How to Create Effective Social Media Ads

Creating an engaging ad on social media can be tricky. While you want your ad to stand out from the rest, there’s a fine line between eye catching and over the top. Through my own experience as a graphic designer, and as someone searching in the market for an...
3 Easy Video Ideas for Apartment Communities

3 Easy Video Ideas for Apartment Communities

Online videos are one of the best ways to stand out on social media and engage with your followers. We live in a visual world where video content is king. YouTube is one of the most popular websites on the internet, with over 1 billion users generating billions of...
Bringing Promotion to the Party

Bringing Promotion to the Party

Are you struggling to come up with new ideas to get prospects through the door? Have you hosted event after event at your property, but they just seem to lack attendance or engagement? Have you thought to yourself, “What’s the point in spending money on an event if...
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