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Social Media Faux Pas for Student Housing Managers and Communities

Social Media Faux Pas for Student Housing Managers and Communities

Guest blog by Places4Students.com Let’s rewind a decade to the beginning of 2005: Blockbuster was still in its prime. Facebook was still called “the Facebook”, membership was exclusive to select colleges and universities in the United States and Canada, and it boasted...

Creating the Perfect User Experience for Apartment Websites

Creating the Perfect User Experience for Apartment Websites

Every person on the web has encountered the same issue a million times before — you go to a website to learn more, but only get hit with more confusion than when you started. For apartments, this crucial moment can mean the difference between a lease and a competitor...

Is Your Workplace a Worthplace?

Is Your Workplace a Worthplace?

Think about it — most of us spend nearly a quarter of our lives at work, and that’s if we’re lucky enough not to work overtime and holidays. That’s a lot of time to go anywhere, much less somewhere you aren’t happy, which is why it’s important that your work...

Part 3: Win the Competition Against Off Campus Housing

Part 3: Win the Competition Against Off Campus Housing

VIEW FLIPBOOK Students have gotten settled and are adapting to their new lives living on campus, but that doesn’t mean you can kick back and relax. Freshman year is a crucial time to make sure your promoting the positives of living on campus and ramping up your...

The Hidden Value of Process — Part 2

The Hidden Value of Process — Part 2

If you’ve already read our previous post, you understand the importance of proper planning prior to starting a project. This involves identifying decision makers, defining goals, setting a budget and timeline, and thinking through the end process. But what actually...

Are You Making the Most of Your Online Reputation?

Are You Making the Most of Your Online Reputation?

How many times has a resident come in and threatened to leave a bad online review if you don’t do something for them right away? Now that residents have moved in and are starting to settle into life, chances are you’re being flooded with online reviews. Residents who...

Part 1: When to Begin Marketing to Prospective Students

Part 1: When to Begin Marketing to Prospective Students

VIEW FLIPBOOK The time period when prospective students are looking at their options and deciding when to apply is crucial when it comes to marketing your university. In analyzing student behavior, we’ve found that the 120 days leading up to application deadlines can...

The Shifting Lifecycle of a Resident

The Shifting Lifecycle of a Resident

When it comes to the housing industry, do you target one audience all the time? As marketers, it’s easy to target and focus solely on one audience. However, in housing, that audience is always shifting and moving from one targeted message to another. As students...

Catalyst Awarded Google Partner Status

Catalyst Awarded Google Partner Status

Austin agency raises the bar for digital marketing for student housing and other key industries served. Catalyst is proud to announce that we have achieved Google Partner status…

Effective Campaign Creation

Effective Campaign Creation

According to Merriam-Webster, campaigns are “a series of activities designed to produce a particular result.” Any company, creative, or individual who has been part of a large-scale campaign can understand the amount of work that goes into each step, from the initial...

The Hidden Value of Process — Part 1

The Hidden Value of Process — Part 1

You’ve probably read it throughout our site and heard it in our conversations: We believe creativity doesn’t come from chaos — it comes from research with results in mind. We don’t start a job without knowing our client’s desired result and what success looks like for...

Catalyst VP, Jamie Matusek, Earns ABJ Profiles in Power Nomination

Catalyst VP, Jamie Matusek, Earns ABJ Profiles in Power Nomination

Each year the Austin Business Journal selects twenty-five women of distinction to recognize for their success in business and contribution to the community. This year marks the 21st year of the Profiles in Power awards, and Catalyst Vice President, Jamie Matusek has officially been announced as a nominee.

The 3 Steps to Get Your Business on Google Maps

The 3 Steps to Get Your Business on Google Maps

Create, Optimize, and Verify Your Google+ Business Page. People use their smartphones for everything — music, fitness, social media, news, and, of course, calling people. But here’s the truth: We don’t want our Justin Bieber, daily step count, friend’s Facebook post,...

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