In The News

Multi-Housing News: Coming of Age: Marketing to Baby Boomers

Multi-Housing News: Coming of Age: Marketing to Baby Boomers

In case you missed it, our own Jamie Matusek was featured on Multi-Housing News discussing marketing housing to the Baby Boomer generation. As Baby Boomers continue flooding the rental pool, they have become a market segment that is increasingly critical to overall...

SHB: Marketing to Parents of Millennials

SHB: Marketing to Parents of Millennials

In case you missed it, our own Jamie Matusek was recently featured on StudentHousingBusiness.com discussing marketing to the parents of millennials. There has been a lot of information published on how to effectively market to millennials. Ultimately, millennials want...

GlobeStreet: Creating A Powerful Brand In Student Housing

GlobeStreet: Creating A Powerful Brand In Student Housing

In case you missed it, our own Jamie Matusek and Christy McFerren were featured on GlobeSt.com in an article about their presentation on Brand Magnetism: Creating a Powerful Brand in Student Housing at the 2016 NAA Student Housing Conference & Exposition....

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