Foundational Focus

Foundational Focus

There’s an old adage that half of all advertising dollars are wasted. Often companies are so busy moving toward a goal that they don’t take the necessary step back to outline a strategy, define objectives, and ultimately set a clear measure of success. Without these...
Property Spotlight: The Domain at Columbia

Property Spotlight: The Domain at Columbia

The Domain at Columbia may not be the closest student housing property to campus, but the movie theater, poolside hammock area, and fully furnished apartments should be enough to drive people through the door. The Domain is one of the newest properties in the market,...
Property Spotlight: University Crossing

Property Spotlight: University Crossing

University Crossing in Manhattan, Kansas, has experienced great results this month due to the implementation of a remarketing campaign. They were having a difficult time spreading the message about their property to a broader audience of prospective residents. The...
Property Spotlight: Campus Pointe

Property Spotlight: Campus Pointe

Campus Pointe is one of the furthest properties from Kent State University, but that hasn’t stopped them from reaching 96.5 percent occupancy on the 630 beds they lease. They have been voted the best student-housing property in Kent, Ohio, and enrollment at Kent State...
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